The eMobility Marketing Performance Workshop

A diagnostic workshop for eMobility scaleups struggling to turn marketing activity into measurable performance.

Your marketing team is active, campaigns are running, and content is being published, yet performance keeps falling short. Leads are inconsistent, results are hard to explain, and decisions are driven more by opinions than by structure. This is where many eMobility scaleups get stuck: not because marketing isn’t happening, but because it isn’t organised to perform.

The eMobility Marketing Performance Workshop is built on the proven eMobility Marketing Operating System (emOS). It shows you exactly where performance breaks down, why it happens, and what needs to change to turn marketing activity into predictable growth.

Marketing performance doesn’t improve by doing more. It improves when the structure behind it is right.

The problem we solve


Most eMobility scaleups don’t struggle because marketing isn’t happening. They struggle because marketing has grown without structure.

Channels were added over time. Expectations increased. Teams grew. But no one ever stopped to define how marketing should work as a system. As a result, performance becomes hard to steer, discussions stay subjective, and decisions feel risky. At some point, doing more stops working.

Without a clear structure, marketing performance rarely improves on its own. It usually gets more complex as the company grows.

Why performance drops after growth or funding


After growth or a funding round, the rules change. Targets become sharper, runway matters, and marketing is expected to contribute in a measurable way.

This is where cracks appear in eMobility marketing performance. What worked before no longer scales. Execution increases, but results don’t follow at the same pace. Not because the team lacks effort, but because the foundation was never designed for this stage.

The question becomes clear: what needs to change in our marketing setup to improve performance now?

What this workshop actually is


The eMobility Marketing Performance Workshop is a diagnostic and alignment session.

It is built on the eMobility Marketing Operating System, a proven way to structure marketing for high performing eMobility brands. Instead of jumping into tactics, we assess the structure behind your marketing and how it supports or limits performance.

This is not a brainstorm or a presentation. It is a working session designed to create clarity and direction. Developed through hands-on work with high-growth eMobility companies.

What we cover during the workshop


During the workshop, we walk through the key elements that determine marketing performance.

We look at:
• Market and business context
• Messaging and positioning
• Strategic priorities
• Execution setup and infrastructure
• Performance measurement and feedback

The goal is not to judge, but to create a shared and realistic view of where marketing stands today and why performance looks the way it does.

What you walk away with


After the workshop, you have:
• A clear diagnosis of why marketing performance is under pressure
• Alignment between leadership, marketing, and sales
• Clarity on what needs to be fixed first and what can wait
• Direction for improving performance without guessing

The value lies in clarity and direction. What happens next becomes a deliberate choice, not a gamble.

Who this workshop is for

This workshop is designed for:
• eMobility scaleups  
• Leadership teams that expect marketing to perform
• Companies with limited internal marketing structure
• Teams under pressure to show results after growth or funding

If you are looking for a quick campaign or a tactical fix, this is not the right starting point.

Practical details

Format: remote
Duration: half day
Participants: 3 to 5 (leadership and marketing)
Investment: €4.500
Preparation and summary included.

Ready to improve marketing performance?

Leave your contact details and we’ll reach out to schedule a short conversation. We’ll briefly discuss your current marketing setup, challenges, and goals, and confirm whether the eMobility Marketing Performance Workshop is the right starting point for you.

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